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US3 min(s) read
Published 09:22 10 Apr 2026 GMT
Barron Trump has just announced his new career path.
The 20-year-old son of President Donald Trump and First Lady Melania Trump is now officially tied to SOLLOS Yerba Mate, a Florida-based drinks company preparing to launch its first products next month.
State business records obtained by the Daily Mail list Barron as one of five directors of the company, which is registered in both Florida and Delaware.
The Palm Beach-based brand has already started teasing its forthcoming canned drinks that are set to hit shelves in May 2026.
The company recently unveiled its first flavors in a LinkedIn post, writing: "Introducing our 12-pack: Pineapple + Coconut," followed by "Launching May 2026."
The teaser featured a 12-pack on a surfboard floating in the ocean. The cans are designed with yellow and baby blue stripes and stamped with a bold orange sunburst logo.
A separate clip shared on April 8 showed the drinks moving through a factory line, offering a peek into production as launch day approaches.
SOLLOS has described itself as a "lifestyle beverage brand built around clean + functional ingredients," with its roots firmly planted in South Florida culture, per PEOPLE.
In an earlier post, the company explained its name, stating: "Growing up in South Florida, our lifestyle was shaped by the opportunity to spend time outdoors year-round. That experience led us to create SOLLOS, a beverage designed to complement life in the 'Sunshine State.'"
The name itself carries a deeper meaning tied to the sun’s daily cycle. "Together, SOLLOS captures the full cycle of the sun and that 'It Begins Where It Ends,'" the brand added.
Barron, currently a sophomore at New York University’s Stern School of Business, has reportedly been laying the groundwork for his financial future for some time.
Sources previously said he spent the summer of 2025 developing business plans and working closely with collaborators.
"Barron has been actively working on his own financial interests and has spent time with others who he is involved with in that area," one insider told PEOPLE.
Even though he is currently in the beverage industry, real estate still appears to be firmly on his radar as insiders say he is keen on property development.
Those close to him describe a driven and focused young man eager to build something of his own. "Barron has inherited his father's interest in making money and a name for himself, and is well on the way to becoming an entrepreneur," an insider said.
"He is smart, focused and resourceful. He is always looking for areas that interest him and is quite ambitious for such a young age," they added.
Another source highlighted both similarities and differences between Barron and his father, saying: "Barron is a carbon copy of his father, yet he is blessed without the elder's brashness. He is more like his mother with a European aloof and quiet sophistication."